How to Build an AI Agency from Scratch in 2025‑2026: A Step‑by‑Step Blueprint

Name: How I would start an Ai Agency from $0 in 2026 (complete guide)
Uploaded: 2026-01-25T07:19:07.864980+00:00
Channel: Carson Reed
Description: Summary and key takeaways on How to Build an AI Agency from Scratch in 2025‑2026: A Step‑by‑Step Blueprint, covering Introduction If you want to launch an AI

Carson Reed

Jan 25, 2026

•

4 min read

YouTube video ID: tUNPynAEFCY

Source: YouTube video by Carson Reed — Watch original video

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Introduction

If you want to launch an AI agency with little to no capital and be ready for the massive AI boom of 2025‑2026, this guide walks you through every decision, from mindset to pricing. The approach works whether you have $0, $200, or a few thousand dollars.

What Is an AI Agency?

Middle‑man model – you connect powerful AI platforms (OpenAI, Nvidia, etc.) with local businesses that need automation.
Service stack – lead generation, AI‑driven appointment setting, and sales‑process optimisation.
Revenue – charge $5‑$10,000 upfront plus $1‑$2,000 monthly maintenance.

Why an AI Agency Beats Traditional Models

Traditional SMMA	AI Agency
Low‑margin, high competition (red ocean)	70‑80% profit margins, high demand
Heavy media‑buyer costs, manual ad management	AI handles calls 24/7, no payroll
One‑off ad spend, limited upsell potential	Recurring maintenance fees + equity/commission upside

Business Model & Profit Margins

Client pays upfront (e.g., $10,000 for a 3‑month rollout).
Outsource – $1,500 for ad management, $1,500 for AI‑caller development, $300 for a VA.
Resulting profit ≈ $7,200 → 72% margin.
After the initial term, add $1‑$2k/month for ongoing support and optional profit‑share.

Choosing the Right Niche

Red‑Ocean – roofers, real‑estate agents, law firms. Lots of competition but proven demand.
Blue‑Ocean – peptide clinics, stem‑cell centers, niche medical services. Less competition, higher risk, higher reward.
Recommendation – pick a niche you have personal connections to and stay in it for at least 3‑4 months before pivoting.

Client Acquisition Strategies

Paid Advertising – Facebook/Instagram video ads created with AI tools (ArcAds.ai) for $10 per video. Target the specific niche with a hook like “Struggling to get listings in 2025?”
Organic Content – YouTube videos that replicate high‑performing “outlier” videos (use VidIQ to find them). Post 1‑2 videos per week.
Cold Outreach – Generally not recommended unless you have a full‑time job to fund it. Better to work a part‑time job, fund ads, then scale.

Building the Funnel

Ad → Landing Page – Use GoHighLevel (30‑day free trial) to create a pre‑call page with a short video, calendar embed, and reminder automations.
Pre‑Call Page – Sets expectations, asks prospects to be in a quiet environment, and includes a 2‑minute explainer video.
Automation – SMS & email reminders at 24h, 1h, 10‑min before the call; post‑call nurture videos to reach the 7‑hour content consumption threshold needed for a buying decision.

Service Delivery

Lead Generation – Run targeted FB/IG ads.
AI Caller – Deploy a human‑sounding AI agent (Retail AI, formerly Sinflow) that books appointments at a 33% success rate in the demo.
Sales Support – Refine the client’s sales script, train their team, and optionally take a profit‑share.

Pricing & Contracts

Entry‑level: $3‑$5k upfront for a basic AI‑caller + ad setup.
Standard: $10k upfront for a 3‑month full service.
Maintenance: $1‑$2k/month retainer for ad optimisation, AI updates, and support.
Upsells – equity stakes, performance commissions, additional AI tools.

Scaling & Upsells

After the first client, use referrals to enter a virtuous loop.
Offer higher‑ticket services (full‑stack AI marketing, custom integrations).
Keep profit margins high by continuing to outsource technical work while you focus on sales and client relationships.

Tools & Resources

ArcAds.ai – AI‑generated video ads ($10 each).
VidIQ – Find YouTube outlier videos to replicate.
GoHighLevel – All‑in‑one funnel, CRM, and automation platform (free 30‑day trial).
Retail AI – Human‑like AI caller platform.
Free 5‑hour YouTube course – Deep dive on ad creation, funnel setup, and sales calls.

Final Checklist Before Launch

Choose a niche (personal connection preferred).
Set up a $30‑$45/day ad budget.
Create 2‑3 AI‑generated video ads.
Build a GoHighLevel funnel with pre‑call video and calendar.
Draft a $3‑$10k upfront proposal and a $1‑$2k/month retainer.
Schedule daily sales‑call practice and record outcomes.
Join a community or mastermind for accountability and ongoing mentorship.

By following this roadmap, you can go from zero to a thriving AI agency that captures high‑margin recurring revenue while leveraging the unstoppable growth of artificial intelligence.

An AI agency offers the fastest, highest‑margin path to entrepreneurship in 2025‑2026; with minimal upfront spend, a clear three‑pillar service (leads, appointments, sales), and scalable recurring revenue, anyone who follows the step‑by‑step plan can build a profitable business without needing to watch the original video.

Frequently Asked Questions

Who is Carson Reed on YouTube?

Carson Reed is a YouTube channel that publishes videos on a range of topics. Browse more summaries from this channel below.

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to find them). Post 1‑2 videos per week. 3. Cold Outreach – Generally not recommended unless you have

full‑time job to fund it. Better to work a part‑time job, fund ads, then scale.

Helpful resources related to this video

If you want to practice or explore the concepts discussed in the video, these commonly used tools may help.

Ai Marketing Agency Book Recommended

Provides proven strategies and case studies for building a profitable AI agency, helping you implement the model described

Amazon →

Macbook Pro 2023

Powerful laptop needed for running AI tools, creating ads, and managing client projects efficiently

Amazon →

Ring Video Doorbell 2

Shows a real‑world AI‑powered product you can use as a demo for clients, illustrating the value of AI integration

Amazon →

Links may be affiliate links. We only include resources that are genuinely relevant to the topic.

Summarize another video

Full Transcript YouTube

All right. So, if I had to start an AI
agency completely from zero going into
2026, end of 2025, this video is going
to show you exactly how I would do it.
There's going to be no cuts, no, you
know, crazy editing inside this video.
It's going to be completely raw. Might
be a bit of a longer video just to show
you guys and paint the picture of how
I'd go about doing this. Whether I have
zero dollars or I have a couple hundred
or maybe even a couple thousand dollars
to start. All right, everyone's in
different shoes. I want to make sure you
guys have a path wherever, you know,
situation you're starting at. And if you
guys don't know me already, I've been
posting on YouTube for pretty much the
past three years of my life from some
broke, you know, 16-year-old who played
video games. Uh had no clue where I was
going in life, honestly, and started my
agency all the way to today. I, you
know, like to say I've done pretty well
for myself. I just moved into a uh $ 1.5
million penthouse at 19 years old. I'm
currently 19. And um you know, for my
birthday when I turned 19 years old, I
bought a pretty expensive $60,000 Tech
Philippe watch. I'm into watches, kind
of my thing. Um, I'm not I wouldn't say
the flashy type, you know, I'm a pretty
low-key person, but uh I kind of like to
stay that way, you know, humble and
whatnot. And obviously throughout this
process, I've done very well, making
hundreds of thousands of dollars, um,
well over millions of dollars in
revenue. And even right here, you guys
can see one of my clients accounts
currently that we've set up the AI
caller for that's currently actively
using our service at my own agency. And
uh I'll blur some stuff here just so I
don't reveal too much personal
information, but you guys can kind of
get the gist of how it all works and you
guys actually understand that this stuff
works and it's only going to get better.
Okay, so throughout this video, I'm
going to be breaking down exactly how I
would do this stuff from zero. Now,
before I go into this, I want to quickly
explain what an AI agency is and just so
you guys have some context around why I
choose this model and I am doing this
model over other business models. Right?
There's many other business models out
there that people preach on YouTube,
whether it be drop shipping, marketing
agency services like SMMA, YouTube
automation, clipping, day trading, etc.
Right now, the big problem with those
other business models is they can work.
Okay? And I'm not saying they don't
work. I would just say there's other
advantages and things that, you know,
make it not as good as what I would say
an AI agency is today. All right? Very
simply, AI is getting better. We all
know this. We're headed into the biggest
trend probably of all of our lifetimes,
which is artificial intelligence. There
are people, which I would say I'm one of
them, that are making a lot of money in
the process, and there's people making
billions of dollars off this, but this
trend is only getting bigger by the day.
And everyone knows it's the hype. That
includes business owners that might be
your local real estate agent or your
local plumber or your HVAC companies,
right? Point is is business owners need
to adopt AI. And as AI gets better every
single day, so will the platforms and
the services and the softwares that we
can offer to business owners. We don't h
I don't have billions of dollars to go
make a new AI software, right? I simply
cannot compete with OpenAI, Nvidia,
CHBT, all these other different
companies and platforms. I don't have
the money to, you know, but what I can
do is I can be the middleman between
people who build these big platforms and
have billions of dollars to develop it
and then people who need it, right? I'm
going to be the middleman who connects
it and builds it and also does marketing
in the process. And that's what an AI
agency is. What I'm going to be showing
you guys in this video is something you
can be charging $5 to $10,000 upfront
for. Your startup capital can be as low
as $97 to maybe a few hundred and then
of course thousands of dollars if you
want to progress faster. Profit margins
stay high at 70 to 80% while demand is
obviously very high for this stuff. And
fulfillment isn't even that hard
compared to other models. And deal types
is we're getting oneoff as in upfront
you know investments. So, we're getting
$5 to $10,000 upfront from clients and
we can get recurring monthly payments on
top of that for just maintenance. Okay.
So, let's firstly break down how this
works. You have a client or someone out
there that wants a marketing service and
then an AI service, which I'm going to
go break down in this video. They pay
you money for it. You can use a fraction
of that money to either hire a
contractor or if you have the time,
learn the skill of marketing and
advertising and building, you know, an
AI caller for this example for this
business owner, your client. You build
it for them, you deliver the service,
and then your client gets it, okay? And
then they continue to pay you. And then
obviously, you know, there will be churn
and whatnot, but you get more clients.
And this is kind of how you build your
base, and then this is how you
eventually build your business. So, it's
a very simple model. I would not say
it's the most exciting model, but the
point is is AI is only getting better,
and that's how we're going to benefit
off of this. So, let's quickly compare
before I go into exactly how I would
start a traditional marketing agency
offer that people preach on YouTube
compared to what I just like to call the
100k a month AI agency offer. Okay,
which obviously is what I'm big on and
what I do. Their traditional agency
offer is almost like giving a business
owner a brick. Okay, you are giving them
a brick instead of a bridge. You don't
solve the whole problem. Okay, it's a
commoditized offer where most people
have just read the Alex Rousey book $100
million offers. They acquire a client
for $1 to $2,000 upfront that they, you
know, charge a small monthly fee for,
you're not able to get them results
because you're not delivering them an
entire well-rounded solution. That means
they churn. Now, you miss out on any
upsells. And then that's where the real
money is made. And I'm going to go more
into that in just a minute. And then
when you're not able to give them
results, you obviously have very high
competition. The whole marketing agency
SMMA offer has been a thing for probably
over a decade now. Okay? And take it
from me because that's what I started
with. I my first business model on this
channel was a social media marketing
agency. It takes 10x the amount of
effort because you have to build ad
campaigns, pay a media buyer a cut of
your small profits, you have to onboard,
it takes a lot of time. You're
essentially a glorified kind of employee
and you're a little bit of like a slave
to an extent and it's all for a couple
thousand where you're better off just
getting a job for the amount of hours
you put in. Okay. Now, when we look at
our competition, it's a red ocean of the
exact same services that people who have
been taught by the exact same people
over the past 10 years are offering.
Okay? So, you're offering nothing
different. It's very hard to sell and
it's not new. Okay? Um, and it's just
honestly not as desirable. When we look
at what the whole AI agency model is
that I've been talking about here,
you're essentially giving them an entire
bridge. So, you're building the bridge
for your prospect or your client and
pain all the way to them getting
results. Now the way this is divided up
and this is how the whole AI agency
model works is if we look at the gap of
any service-based business or just
salesbased industry um there's three
main key components they need. They need
leads, they need to get appointments and
they need to close a deal. So let's use
the example of let's say a real estate
agent. Okay, real estate agents want to
help people buy or sell a home. This
could be your local real estate agent in
your area. They need leads. Okay, then
they need to get those appointments,
those leads that turn into appointments
on their calendar and then they need to
close the deal and that's how they're
paid. This is the same for a roofer as
it is a plumber as it is an HVAC
company. So, we want to alleviate the
pain and the problem that these business
owners have, but we want to make sure we
do it in a smart way where then we can
charge a lot up front for it. All right.
Now, the way we can go about doing this
obviously is what I'm going to explain
throughout this video, but we're going
to do it all done for them. So if we
look at the cycle on how this works is
we can run ads. So getting leads part,
we're going to run Facebook and
Instagram ads for our clients. Okay? And
I'm going to go into the industries, the
niches, everything I would choose
throughout this video. But when it comes
to getting leads, we can run ads. So
Facebook and Instagram ads are the main
primary thing that I've been doing since
I started my business. And that's what
we can use to get our clients leads. The
second thing is once we generate the
leads through those ads is we turn them
into appointments with an AI caller.
Okay, this is that dashboard I was
showing you guys earlier. This is all an
AI caller. And this is a one client's
example. They've had uh 5,587
unsuccessful calls, meaning the AI
agent, the AI human sounding caller has
called up a lead and they didn't reply
or they couldn't get converted. But 33%
as in 2,855
people in this example were successful
and actually turned into appointments.
the AI caller was able to call up this
person and turn them into a successful
appointment. What's big about this is
this business that specifically we're
working with would have to pay
thousands, if not tens of thousands of
dollars in payroll to someone or an
agency or some company to call up these
leads for them. But we're able to set up
an agent that works 24/7, doesn't have
paid leave, doesn't have all these
problems to fulfill this task for them.
All right. So, if we go back here,
that's how we get them appointments. And
then closing the deal is kind of the
third aspect where we can help the
business owner we're working with as in
the client um build their sales script
or just help refine their process. All
right. So, the cycle of how this works
is let's say we acquire a client for
$10,000. We get them amazing results
after a three-month term. They don't
churn. We're able to upsell them. And
then we can even charge 1 to 2K a month
after the first few months of building
them the service as in the AI caller and
then some of the ads which again I'm
going to go into throughout this video.
And this is what companies like
Microsoft, Amazon, Apple, all of them
do. And then we enter what I like to
call the realm of infinite returns. We
have a happy client that refers friends
and this turns into a cycle. Then we get
monthly recurring revenue because
they're a happy client. They put client
on a support plan, okay? maintenance,
whatever I was, you know, saying
earlier, which is like, you know, you
charge 1 to 2K a month just maintaining
everything you built for them. Again,
that is the ads and then AI caller
setup. And then you're even able to
start charging equity or growth
commission, which is like you start
taking a percentage of profits you bring
to their business. And that's obviously
very desirable if you're doing a good
job for your client. Okay? And when we
look at when getting them great results,
time is now on your side because you're
giving them a service that's worth
waiting for. Because again, like I
showed you, that caller example, this
client example right here, has saved so
much money and made so much extra money
not paying a uh, you know, a call center
to call up all their leads that just
quite frankly doesn't do a great job.
But our AI is getting every single
better, you know, every single day as it
gets better, it gets trained on that.
All right. Now, providing with such a
better service like I was talking to you
about, you can get great great results.
So, you spend money obviously on the say
caller, but it's a fraction of what a
human would cost. And then when we look
at this, it's zero effort. Okay, the
lead genen we can outsource. The
appointments we can outsource and then
also the closing we can outsource. All
of it together is a service that we can
charge a lot of money upfront for and
then fulfill very easy. Now let's jump
into actually how I would do this now
that you guys understand the big
differences between uh other business
models, what an AI agency is, what an
SMMA or marketing agency compares to an
AI agency and how we would start it of
course. So, if we look at a very simple
example, let's say we charge $10,000
upfront in this scenario. I know $10,000
is a lot of money. Most beginners, if
you're watching this now, you won't be
confident to charge $10,000 as I wasn't
when I started either. But we'll just
use this for the simplicity of this
example. We charge $10,000. We give them
three months of support. As in our
client, the client will cover all of the
ad spend fees and then the software
fees. And then our profit margins come
down to after a white label agency is
paid to run the ads for our client,
that's cost, let's just say $1,500. We
pay an AI dev to build out all the AI
caller stuff, a developer that obviously
can do that work, and then a VA to maybe
help with some things on the side. Our
profits set at 7.2K.
That is 72% margins. Okay? And of
course, when deal sizes are smaller,
these people are paid less. And this is
giving the example that all of it is
outsourced. Okay? All you'd have to be
doing in this scenario is a bit of
client calls, checking calls, and some
work just communicating with them and
making sure your I guess team in this
case, the agency that's running the ads
for your client and a developer is
building the correct agent. All of that
is seamless. Okay, let's talk about the
top industries that are out there right
now and what I think is recommended and
even some that aren't even listed on
this list. I've showed this kind of I
guess chart right here, this one right
here a few times in other videos, but
I'm going to quickly expand on it so you
guys can get an idea of where my head is
at as far as industries goes right now.
So, we look at home service professional
services and high ticket online. You can
work with high ticket online businesses.
It's a bit harder because if you haven't
ran a high ticket online business
before, I think it's a very hard route.
Um, so this could be marketing agencies,
you could work with consulting
companies, info product business owners,
or even coaches. Okay, that is an
option. Um, now what I think is an
easier route if you haven't ran a high
ticket online business before is home
service and professional services. So,
this could be businesses like roofers,
HVAC companies, pool builders, um,
solar, landscapers, bookkeepers, real
estate agents, which was the one niche I
personally went after for a couple
years. That's what got me from zero to
about 20ish,000 a month live documented
on this YouTube channel for pretty much
two straight years. Mortgage brokers,
accounting firms, and law firms. Okay.
Now, when I look at this list, obviously
these are all industries that work.
There's people in them making a lot of
money and you can do very well in these.
But I want to talk about kind of two
different buckets of different
industries that are out there. There are
red ocean markets and there's blue ocean
markets. So, here's the example of how
I'd give that. A red ocean market is
something like roofers or real estate
agents or law firms, okay? Or solar
companies. There's a lot of agencies,
especially AI agencies, marketing
agencies that are already working with
roofers, real estate agents, etc. Okay?
Okay. So, it's kind of one of those red
oceans where there's a lot of
competition, but it's already proven to
where, you know, if you go work in there
for long enough, you should see some
sort of success because other people are
also succeeding in there with the exact
same offer or model or even a worse
model, right? Where it's just maybe a
marketing agency that doesn't implement
any AI like I recommend. So, that's
that. And then you have a blue ocean
market, which is where you take a little
bit higher risk and also there's higher
reward. So, this is markets that there
is much less competition, but there's
also much less chance maybe of you
succeeding in there because there's just
less proof of concept. So, I'll give you
some examples of what I think is working
really well right now um with people
inside of my mastermind, which is I run
a private AI agency mastermind for
people that want my help with this model
and uh and everything I'm talking about
through this video. They're all scaling
and there's a bunch of interviews of
people in there on my channel. Here are
some industries that are pretty working
insane right now. Peptide clinics. If
you guys have seen the rise of peptides
or that whole medical side of I guess
just these clinics popping up offering
peptides and all that type of stuff to
people, they're making a lot of money
right now. Hot trend. Very, very hot
trend. These businesses are making a ton
of money, these peptide clinics, but
they just need to get the get it out
there, the word out there that, hey, I'm
offering peptides. If you want to jump
on it, look better, feel better, lose
weight, whatever it is, then come to me.
So, they need advertising. They need
exactly what we fulfill for clients, but
they just don't know who to work with.
Um, same thing when it comes to stem
cell clinics, very underrated, but they
make$10 to $25,000 per patient on
average that comes through. That's a ton
of money. If you bring them three
clients, you make them as low as ideally
30 grand. You know, that's a lot of
money for them to work with. And if they
only paid you 10 grand, then that's
that's a no-brainer. Okay? And that's
only three clients you brought them. You
know, you can usually get them a lot
more clients than that. and industries
like that. I don't want to go too into
it because it's what I kind of keep a
little bit undercover for guys inside of
my mastermind. Um, I'll have the link to
it in the description below. But
overall, that's kind of an example of
blue ocean markets where there's a lot
less competition because a lot less
other agencies or marketing companies
are in there and you can go in there and
succeed pretty fast if you hit the kind
of jackpot if that makes sense. But
there's also that chance where it's like
it could not work because there's less
proof of concept. If I was starting
today, I would try to go after a blue
ocean market and I would stick in there
for at least 3 to four months. A lot of
people have the issue where they choose
an industry like let's say roofers and
they're like a month goes by and they
don't have a client and they're like ah
it's the industry, it's the niche that
the that's the issue. Um you know I'm
going to switch my industry. Wrong train
of thought. This is why people are
unsuccessful with this model is they
don't stick in it long enough. If
Microsoft only stayed in business for
one month and didn't see all the success
they wanted and then then they quit,
Microsoft wouldn't be a thing today. You
have to stick around for a long time to
even see results. And I'm saying stick
with it for at least 3 to four months.
That's on the low side, guys. I on this
channel, you guys can go back. Like I
said, I worked with real estate agents
for my first sort of agency. I went 6
months without even booking a sales call
on my calendar. I didn't have the
correct advice, direction, people to
watch on YouTube. I didn't know what I
was doing. So, I was just overall
wasting my time. But that's what it
seems like for most people's eyes. But
eventually since I stuck with it, I
started to find the right things to that
as a business to do to book appointments
on my calendar. And that's how I
eventually closed clients. And that was
cuz I stuck in it long enough. If I quit
at month three, I'd probably be working
a 9 toive job right now or in college,
you know, but my life has obviously
drastically changed. So point is here,
guys, pick one industry. Ideally, an
industry you have some sort of personal
relationship with. So if you've your dad
was a roofer growing up, right? maybe
roofers is a good industry for you to go
after. Or if you want to be a real
estate agent one day or you know a lot
of real estate agents, maybe real estate
agents is the niche, the niche you want
to go after. Or if you want to just try
something that's, like I said, a little
bit higher risk, higher reward, um, like
one of those blue ocean markets, whether
it be stem cell clinics or peptide
clinics, go after them, okay? But just
stick with it. That's the biggest advice
I can give you guys here. And I know
I've spent some time on this section,
but it's very important. This is
arguably one of the most important
sections in here. So let's talk about
how do we actually get clients because a
lot of pro I would say one of the
biggest problems that people face when
starting an AI agency is they pick their
industry and then they worry about
fulfillment. Okay, don't worry about
fulfillment until you have clients. Like
and when I say fulfillment I mean
building like n automations, chat bots,
building out the AI callers before you
even have clients. Like guys, all this
stuff is a waste of time if you want me
to be honest with you. This is like me
trying to figure out the color of my
private jet when I have $50 in my bank
account. I have to make the money first
before worrying about the color of my
private jet. So, think about this
logically and don't worry about
fulfillment until you have clients
because you as a business owner won't
even know if you have good fulfillment
or not until you have multiple clients
anyways to prove, hey, we have good
fulfillment or hey, we have bad
fulfillment. And you're only going to
know that, like I said, after having
multiple clients. One bad client or one
good client isn't enough data to prove
it. So, don't worry about that. Your job
right now for most of you, 99% of you
watching this is how to get clients. So,
let's jump into how we're going to do
that. And this is how I do it. Starting
off, there's three main ways you can get
clients. And there's two I want to focus
on here. There's number one, paid
advertising. Number two, organic
content, which is like YouTube content,
even videos like this. And then three is
there's outreach, cold outreach. Okay?
And I'm going to compare the three real
quick. Obviously, paid advertising. What
this is is this is running ads on your
own behalf for your own AI agency
advertising to businesses you want to
work with. So, for example, if you want
to work with real estate agents, you're
going to make ads that are appealing to
real estate agents about your service
and why they'd want to opt in or join.
Okay? And I'm going to show you guys how
to make these ads. Number two could be
YouTube content. So, this is an example
right here. How I built an AI solar
agent that makes 100K deals. Okay? This
video appeals to solar agents or solar
companies that watch this and say, "hm,
I want this for my business. Let me
click the link in the description of
this video and see if they can build it
for me." That's another way of doing it.
Okay? And then three is organic content.
So organic content is like, like I have
listed out right here, Instagram,
Facebook DMs, email outreach, and cold
calling. The problem with cold outreach,
guys, is you are better off getting a
job. Okay? Like if you sit here and say,
"Guys, I have no money, Carson. You
know, I can't afford any advertisements
or uh all that. Like, I can't afford
softwares like go high level, which I'm
going to get into in this video." You're
better off getting a job. All of you
guys can get jobs right now if you, you
know, are above the age of like 14 years
old. I had a job at 15, okay? I made
minimum wage and that's what I did to
and I worked at a golf course to fund
my, you know, business and buy courses
to learn when I was 16 years old. Again,
all documented on this YouTube channel.
You guys can see that progression. So,
the reason I say this is a lot of gurus
on YouTube and people on YouTube tell
you to go down this cold outreach path
when really it's a waste of time. Okay?
Because you are better off getting a
job, working for $13 an hour there and
making, you know, if you work 10 hours
per day, you can make $130 a day and
then, you know, you get a much higher
return on time really invested into that
job because you can throw it into ads
and also just investment. Now, I'm going
to be talking about in this video um I
guess how to also do this without having
any startup capital, but like cold
outreach, guys, is something I would
probably avoid, okay? It's something I
just don't think is worthwhile. And for
majority of you guys, you guys don't
need to go down this path. Um, it's very
rare scenarios where I think cold
outreach is the best move on the
chessboard. Obviously, 10 hours per day
is a bit of a stretch. You know, I think
by the average you guys work is 5 to six
hours a day, but like, you know, I don't
I'm not I'm not being having satire when
I say this. Get a job. Okay? I know it's
hard. I know it is like I don't want to
work or whatever. You need to work.
Okay? If you don't have any money, get a
job. Like, seriously. So, that's my
little rant there. Let's talk about
actually the two methods on getting
clients. So number one is paid
advertising. So that we can go about at
this a couple different ways. We're
going to first start off by making
either video ads or image ads. I am very
bullish on AI video ads. If you guys
have seen anything on Sora, Google Sora,
very good. And I'm going to show you
guys an example right here of how this
actually works. So if you guys go to a
platform called arc ads.ai, you guys can
look them up. Very, very, very good,
highly performing converting ads that
you can make on here. It's only $10 per
video. You guys can see it. Create
winning ads with AI actors. So, imagine
hiring like a UGC creator, but it's just
AI and you pay only $10 per video. You
essentially can generate a script with
ChatBT appealing to whatever industry
you were to go after. Okay? So, let's
say for this example, real estate agents
is the industry I'm going to go after in
this video. Okay? I'm going to go to
archads.ai. I'm going to quickly log in,
make an account, do whatever, and I'm
going to go to chatubt, have chatbt
generate me an ad script, and then I'm
going to feed it to arcads.ai, and then
these are videos I can run ads off of.
Okay, so I'll show you guys a real-time
example here of what I've made before.
So, for example, you guys can see, are
you a real estate agent who is still
struggling to get more listings in 2025?
Okay, that could be the hook. In the
next 60 seconds, I'm going to show you
how me and my team are helping 100
agents like yourself make more money in
less time than any needed ever before
using AI in 2025. I'll show you guys the
example right here. So, once you put in
this script right here, you can quickly
click add actors and then you have a
bunch of actors to choose from that you
can actually have reenact and speak and
lip-s sync this script you just gave it.
So, here's the example right here. Are
you a real estate agent who is still
struggling to get more listings in 2025?
In the next 60 seconds, I'm going to
show you my team and I are helping over
100 agents like yourself make more money
for less work and less time needed than
ever before using AI in 2025. No need to
use Zillow referrals or cold call ever
again. Here's how it works. We will
implement our AI marketing system will
do all the heavy lifting for you. it
will get you the
>> Okay, so that's a quick example as you
guys can see right there. That is
completely AI and you can choose many
different actors. There's thousands like
I was just showing you here. Like if I
really try to scroll through this list,
it would probably take me forever. You
know, you guys get the point. There's a
lot of actors in here. So point is is
you give it a script and you can
generate ads through like that. Okay,
same thing with Canva. You can actually
go to Canva if you guys are familiar
with this platform and make quick little
static ads like these. Okay, attention
real estate agents. Get 15 qualified
appointments every single month on
autoplay on autopilot using AI. Click
learn more below. Cool. Or even ads like
this. Okay. And then this is like an arc
ads ad example right there. So that's
one method. Okay. And then the second
method is you can make videos on YouTube
that might not get a lot of views. Okay.
Some of you guys are like, you know, oh,
I only got 10 views on my YouTube video.
The point is, if you're going to do
organic content, which is like YouTube
content for example, like making 10, 15,
20 minute videos just like this one
right here, where it's appealing to the
industry you're trying to go after. So,
for my example, it would be real estate
agents and talking about how AI can make
real estate agents more money. And you
could even follow a similar framework to
this video. You could have a little
chart that you go through on how AI
callers or advertisements and all this
stuff is going to help their business,
for example.
that you can have a link in the
description right below it that then
gets and sends them to a funnel. Now,
I'm going to talk about and give you
guys examples of funnels and actually
give funnels away inside this video
here, but here's how you guys can go
about doing this in a smart way. You
guys are going to go download a tool
called Vid IQ. Okay? Um, you guys may
even see it on this right here. What Vid
IQ is going to do is it's going to give
you outliers. Okay? So, there's outlier
scores under every single video on
YouTube. So, for example, if I check out
uh this video right here, AI found the
offer. AI made the ads. I made1 $62,000
a month. There's a little outlier score
here. 2.4. That means it is an outlier.
Okay. 1.3 not really an outlier.
Anything below, I would say two or three
is not really that much of an outlier.
This right here, best uh online AI
business to start as a beginner 2025.
6.1. That is a 6.1x outlier. As in this
video performed 6.1 times better than my
current video. And if you guys go to the
best videos on my channel, this is a 89x
outlier, 196k views. Um, you know, I
started an AI agency from zero to prove
it's not luck. 58x views, right? Or 58x
outlier score. You guys get the point.
Using this tool will now allow you to go
on YouTube and find videos that are
outliers and you can essentially
recreate them. So, the way I'd go about
this is, let's say I was trying to work
with real estate agents. I would look up
other marketing companies or people that
are trying to work with real estate
agents. It could even be a big real
estate agent like um Ryan Sirant. You
guys can look up. He makes videos to try
to get real estate agents to buy
something from him. So, he appeals to
them. He's also a real estate agent,
well-known real estate agent himself.
You can start recreating some of his
outliers or outliers from other people
that are also trying to hit that same
industry. Like I, you know, I was
showing here, 2x outlier, uh 8.1x
outlier. This tool is free. You guys can
download this. It's just an extension on
your browser. And you start recreating
other good videos that are out there.
And this is very powerful because you're
going to start making videos that have
already been proven. And eventually, one
of your videos are going to hit. And one
of your videos only needs 100 to 200
views for you to close big deals. I have
interviews on my channel, this channel
here, that you guys are watching uh from
people inside my mastermind that have
only gotten like two or three hundred
views on a YouTube video. And uh for
example, one I'm thinking of one person
in particular, you guys can look at the
interview. Um it was John and Carral.
They made a video uh this interview I
think I had with them on my channel was
about like eight or nine months ago, but
they made YouTube videos towards barber
shops. Okay, barber shops out of all
industries out there, barber shops. And
they had barber shops that actually
watched their videos and one of them
actually converted into a deal and they
got like $10,000 from it. Another one
was uh Justice. He worked with solar
companies. He made YouTube videos. He
had an interview on my channel. I
interviewed him as well. He made I think
like $15,000 around that range um from
just making videos just like this one
you see on screen here. And all of that
is generally through using this tool
called Vid IQ and then recreating the
best outliers. Okay, now that we
understand that, we are going to run ads
on Facebook and Instagram for oursel.
This can be like a $30 to $45 a day
budget at least. Ideally, ads like I
just showed you to make here on Arc Ads
or on Canva like these here that appeal
to the industry you're going to go
after.
Just same thing with YouTube content as
well. Make content. You got to stick to
a schedule. Make a content schedule. You
post YouTube videos once or twice every
single week trying to hit the audience
you want and so on. Okay. Now, once we
have that, we need to send these leads,
okay, to a landing page. So, people off
our ads or for uh from our YouTube
content to some sort of funnel. So, this
is where GoHigh Lee comes in play. If
you guys are familiar with GoHigh Level,
you guys know this tool already. Very,
very, very powerful tool. Um, I will
have a link in the description below in
this video where you guys can sign up.
You guys will get 30 days free and you
guys are going to get all the resources
I'm showing you right now as far as
funnels goes, automation goes, calendar
templates, everything. Um, you guys are
going to get it in an email right after
signing up with the link below. But
point is is I have three different kind
of funnel examples here that I give to
you guys. This one's more of a client
onboarding funnel, but these two are
more of funnels you can use that convert
traffic that watch your content on ads
or organic content and convert them into
a booked appointment. So, I'll show you
guys an example of what one looks like.
So, if we look at um I'll actually do
the other one for simplicity here. If we
look at this one,
this one right here is already
templated. So, you guys can download
this. Like I said, you guys get an email
when signing up with it. 30 days free
and then just make this for your own
business, your own AI agency. You'll put
your niche here at the top. So, real
estate agents or roofers, whatever
industry, and then implement AI into
your business to scale to x amount of
dollars within x amount of days. You
know, schedule a call with us below to
see how we did it. This calendar is all
hosted within GoH High Level. It's
already made for you. Um, like I said
above. But point is is everyone that
watches your videos, if you send them to
a page like this, now they can convert,
okay? They can convert into a live
appointment that now is on your calendar
where you can sell them on your AI
agency service. This could be $5,000,
this could be $10,000, etc., Okay. And
this is exactly how I'd go about doing
it. I would be running ads, okay, at $30
at least a day. And then I would also be
posting organic YouTube content to hit
my audience I want. When it comes to
running ads, I have a 5 hour free course
on my YouTube channel that breaks all
this stuff down super in-depth. Um, and
I also have a video of me starting an
agency literally from scratch.
Everything I'm telling you guys here,
it's like 2 hours long. Me showing the
sales call recordings, closing two
deals, completely live on call. All of
that is on my channel if you guys want
to check out more information on
actively doing this. But this would be
the process I take. I'd be posting two
YouTube videos a week and I'd be running
ads at least at $30 a day. And I'd be
sending them to a landing page just like
exactly like I was showing you right
here. This right here are also just
other examples of things you guys can
use. But you know, for simplicity, I
like to just make it very easy. Once
people have booked a call on that page,
they can get shot to a page that looks
like this. What this page is is it's
called a pre-all page. So, this page
will have a video right here, like so.
And it's essentially going to tell
everyone that books a call with you,
hey, make sure you show up to the call.
Don't have any babies screaming in the
back or bad Wi-Fi or driving in the car.
Make sure you are fully attentive, ready
to go. Pen, notepad, paper, ready, and
you are here to take notes because this
is a very serious call about figuring
out how we can scale your business.
Okay, that's it. This video can be like
a two to three minute video at least.
Okay, ideally what it is just setting
expectations with your prospects before
the call. Now you're going to have step
two, confirming your call. Again, I've
already made all the automations for you
guys here. When it comes to booked call
reminders, so demo appointment
confirmation reminder, all of this has
already been made for you guys here
where all the SMS texts that go out to
them are already all made for you,
emails, everything. Uh, but this just
makes sure they show up to the call and
whatnot. Emails and texts are sent to
them so they can reply yes to the
confirmation text. And then lastly, step
three on this page is you're going to
film three quick videos, ideally
pre-handling objections. This is
something I don't see a lot of people
talk about, but as a marketer, it works
very well. So, you're going to have a
video here about how does this program
work and what is it that you do to get
me more business. This can be like a
two-minute video explaining how you're
going to help XYZ, you know, niche uh
get more business, get more leads,
scale. This one right here, how much
does it cost? Never directly tell your
prospects what the cost is because that
is literally an invitation for, you
know, people to not show up to the call.
If they hear $5,000 price point, no
one's showing up to the call. You have
to sell them first. So, just say, "It
totally depends on your needs, on your
wants. We're going to figure this out on
the calls. We make custom plans for
every single client of ours who work
with us at XYZ company, and we make sure
you're all taken care of." And then
video three can be like, "I've been
burned before. How do I know this isn't
a scam?" you know, explain to them how
you're different, what you do, and the
thought process you take to help every
single client. Specifically, a lot of
people in this space have been ripped
off. All right? Bad marketing agencies,
bad companies, and bad actors. Your job
is to make sure they feel secure because
everyone I you know, I talk about like
everything on YouTube, don't rip people
off or don't, you know, don't make
people you feel the wrong way about you.
Like really do a good service, do a good
job, and just know that comes with time.
Your first couple clients will never be
your highest performing clients. This
goes for any business in any industry in
the US or just in the world for that
matter. So, just always have good
intentions when working with clients and
just make sure it's clear in here. Be
authentic, be real, and you know, people
will understand and get it across that,
hey, you know, you're trying to do a
good job here. So, once they've actually
booked a call, obviously they've booked
a call like this before, they go to this
pre-all page. I've just showed you guys
all that here. They're going to go
through all these appointment setting
campaigns. I've showed you guys all
that. I've already, you know, given it
all to here. So, you know, you guys get
it all with a snapshot like I gave you.
Um, but these are just, I guess, broken
more down in depth. So, like, you know,
AI, SMS, appointment setters, 6 minutes,
initial SMS, 1 hour follow-up, 24-hour
follow-up, 48 hour follow-up, etc.
already all built for you right for you
guys here. Um, and then before the sales
call, obviously a pre-all page. I just
broke that down. And then, you know, the
best sales sales page, obviously,
upsell, upsell, upsell. And then the
best pre-all pages, upsell, upsell, up.
So, right. So whole point is is we want
to be upselling and making sure these
people feel like, you know, they're
confident in our service, but we're
always there to figure out how we can
upsell them and help them in some extra
way. So for example, let's say you jump
on a sales call and someone only wants
advertisements. That's their only thing
is they want new leads for their
business. You're going to offer to them
new leads, which is obviously running
Facebook and Instagram ads for them. And
then you're also going to clue in and
offer the whole AI caller as an upsell
as well. So, just like I said earlier
about making different custom plans for
every single client, you're make sure
you're doing that. So, once we look up
here, we can just I have like a chart
here about like zero hours of content
consumed and then 7 hours of content
consumption. This is something that's
very important to know. And as a
marketer, I can tell you um you know,
the average time it takes for someone to
feel confident to buy from you is 7
hours. They need to watch seven hours of
your content to feel like, hey, I want
to make an educated decision and buy
from you. So, it's very hard when we
send people straight from an ad to a
pre-all page that's 2 minutes long and
then that's it. So, that's why I'm so
big on building this organic YouTube
channel as well and this content because
people now can go watch other videos
from you and get nurtured in the back
end by you as well. And you can send all
of these videos you make on YouTube and
uh you can even make free communities
like I have here. All of that you can
send throughout your little appointment
reminder confirmations. you can add them
in here. And that's something I'm very
big on as well. Throughout this
automation, you know, in go high level
that you get you you're going to send
your prospects, everyone that's booked a
call with you 24 hours before an email.
In this email, you can also clue in,
hey, check out my YouTube channel to
learn more about how we do business or
how we help other real estate agents
like you, etc. We just want to get our
prospects and our booked call, you know,
people as nurtured and educated as
possible because it does take on average
7 hours of content consumption for
people to make an educated decision. So,
we don't want people to be feel like
they're left in the dark because they
only watched a 2minute pre-all video,
you know, like that's only like 25% of
it. You got to have other things too,
okay? Whether it be a free community,
YouTube channel, etc. It's a very kind
of like a marketer terms uh and
knowledge right there that I've learned
over the years. Um, and I say years as
when I was 16 years old. I'm only 19
now, but um, you guys get the point.
Now, post booking automations. Kind of
what I was just showing you guys before,
but this is just more broken down into
like a I guess easy to understand.
Prospect books a call, immediate
confirmation email. 1 minute later,
they're going to get human sounding
pre-all video email. And then all this
other stuff you guys can see to pre-all
SMSs to 24-hour reminders to 1 hour
reminders and then 10-minute reminders.
All of it it's already all in this
automation here again that you guys get
when signing up with my link and
importing the go highle snapshot which
essentially holds all this stuff inside.
Okay. Um now there is a very specific
sales framework that now you're going to
take on sales calls. So everything a toz
this has been from you guys have
understood the niche to how you guys are
going to get clients. Okay. How you guys
can actually make the ads how you can
make YouTube content how we actually get
them you know the good ideas on our
channel. why we don't do cold outreach
all the way to you know how the sales
process works in depth to the funnel to
the automations. Lastly is the sales
call. Okay, so you can show literally on
the sales call something that looks
exactly like this and this is how we
help XYZ business. Okay, let's just say
we're working with real estate agents
here. This is the real estate agent AI
system uh that you know converts. You
can just call it the uh I'm trying to
think of something uh estate AI system
or something like that or real estate AI
system, something like that. Um and you
can break it down like three pillars and
this is something again you can show on
your sales call. Pillar one is lead
generation, pillar two is appointment
setting and pillar three is sales. This
is what we help people with. Um and then
you know you can break thing xyz thing
down from running ads for them to
booking uh actual appointments for them
on retail which is the main obviously
platform I was mentioning above here.
You guys can look them up. Retail AI is
what we use for all of our clients. AI
callers. It used to be Sinflow AI. We
use retail now. um we have a developer
and we have custom integrations and
stuff where we're actually very in in
intact with retail AI which I'm going to
make more videos on in the future but
for instance now you guys can do your
own research and check that out on your
own and and then pillar three is sales
okay so actually providing giving value
to your prospects on how you can help
them with their sales skills. One thing
I've learned over the years is you're
going to think that real estate agents
or roofers or whatever local business
you're working with has a super refined
great sales process, but in reality they
don't. They have a really bad sales
process, but they just don't know it
because they've never had a good
marketer actually go in and, you know,
perfect things. I bet you even if you
gave uh if you started working with like
a roofer, for example, and you gave
ChacheBT its entire sales process on how
this roofer executes and closes deals,
you can make it five times better. A lot
of them just have really bad backend
systems that you need to go in and fix.
So all of this is something that you
help them with. So you help them with
the ads, generate the leads, set up the
retail AI caller, the actual human
sounding AI caller like I showed you
here, this whole dashboard for a client.
You're going to do this for them and
then obviously build them this
appointment setter that will actually
convert these leads from these ads into
live appointments on the your client's
calendar that they can go in and close
with your help and the whole sales
script and process and the back end and
whatnot. And that's exactly how I do it.
If I was starting, my pricing would kind
of vary. It would vary based on the
industry and based on who you know I am
as a person. Maybe you're watching this
right now and you have a lot of sales
experience and charging $10,000 is
nothing for you. Then you could start by
charging $10,000. I recommend people to
start right around that 3 to 5k range
upfront. Mainly main reason why is
because a lot of times you're just not
confident enough to charge $10,000. At
least I wasn't. Okay, you guys going to
go back on my channel. I wasn't even,
you know, confident to charge $1,000. I
started with $300 and then I went to
$500 and then I went to $1,000. Then I
went beyond that. Um, so it's totally up
to you, but I also had a much less
desirable service at the time. I was
only offering ads and I had zero AI clue
because it wasn't really a thing back
then. So now you can offer more to
charge a lot more. And uh, it's honestly
not much work. You know, it's it's
probably the same amount of work, if not
a little bit more. But, you know,
there's much more resources out there to
make good ads and to set up good AI
callers today to where it's very easy.
Um, so point is I would charge $300 to
$5,000 upfront for a system and a
service like this. You will get good at
running ads and building out AI callers
and all this stuff. As you get more
clients, like I said earlier, don't
worry about that stuff. And then when it
comes to term length, you know, 3 to
five grand ideally upfront for a
three-monthlong service. That's how long
you put them in contract for. You build
them everything. And then if they want
more maintenance and everything like
that for the ads, the AI caller after
those initial three months, then you can
charge like a $1,000 a month or
something in that range, even as low as
500. But I charge like a,000 to 2,000 a
month in monthly recurring just
retainers for maintenance. And then
after that, you know, you can start to
slowly increase your prices as your
service gets better and whatnot there.
And um yeah, guys, that's exactly how I
would start an AI agency from zero
today. Um, obviously, you know, the zero
part, obviously running ads costs money.
Go high level. You guys can get a 30-day
trial. So, I wouldn't really say that
costs that much money. Um, but point is
is you can start with organic content
and then working a job to get money to
then fund ads if you have zero dollars
right now because organic content you
can get clients actually relatively fast
doing this. They're very easy layown
closes and it costs no money to post on
YouTube or on Instagram to just hit that
ideal, you know, niche market that
you're trying to work with, right? And
uh obviously this business model, high
profit margin, high everything. And
there's a lot more resources and video
on my channel if you guys want to check
it out there. And if you guys want to
learn more from me inside of my private
AI agency mastermind where you guys get
essentially my phone number to ask me
questions, exclusive video modules, and
then the community, which is probably
the most important part of other people
scaling and building this model as well,
like interviews you've probably seen on
this channel of many people crushing it.
I'll have a link in the top of the
description there where you can learn
more from me there. Um, I give a lot of
my value out for free. So, you can see
my five hour free course on YouTube. And
then also, like I said earlier, a
two-hour long video of me starting an
agency from brand new, zero, all the way
up to closing clients live. All of
that's there as well if you want to
check that out there. But my mastermind
link will be in the top link in the
description below. We host daily group
calls. I jump on every single day. Make
sure everyone's good, taken care of, and
it's a it's a great group of people.
We're actually hosting a uh an inerson
mastermind here soon in the next coming
weeks in Austin, Texas, which is where I
live. That'll be super cool as well. So,
if you want to check that out, um you
can speak with my team in there. And
that being said, guys, I hope you guys
found value in this video. This was
obviously a very in-depth bit longer
video than my regular on this channel,
but uh I think it was needed because
this is exactly how I would start. The
process I would take from A to Zero, uh
A to Z rather, um if I was starting from
zero going into 2026. So, AI agency, the
whole model's only getting bigger and
better. It's just about the people that
leverage and use it correctly. So, guys,
subscribe, like, and I'll see you guys
inside the next video. Peace.